Inside the Lab
Mornings in the Lab with Keith, Jon & Friends
Lead your Tribe.
Claim The Morning. Claim Your Slot.
Become a Founding Creator — Mornings in the Lab LIVE Network
Turn real-time conversations into clients, community, and cash, without building a media company from scratch.
If you’re a creator, coach, consultant, or founder with something to say and people to help, this is your invite to go LIVE inside World's first Creator-Run Morning LIVE network.
Your expertise is proven. Your experience is real. You carry the authority others try to fake. Claim your space, build trust in real time, and lead your tribe forward.
Imagine running your OWN LIVE morning show.
Every week. Your name. Your time-slot. YOUR tribe.
Why Host a LIVE Show (Here, Not Alone)?
Most creators are stuck posting into the feed, hoping the algorithm smiles on them or making podcasts nobody listens too. Mornings in the Lab hosts do something different: We lead LIVE conversations.
When you join Mornings in the Lab LIVE Network, you’re not just going live on an island. You’re tapping into:
  • Built-in audience energy – You’re part of a daily live ecosystem, not a random solo stream.
  • We've built a Mon-Friday LIVE show for over two years from 8-10 am EST.
  • Conversation over content – You’re not yelling “look at my post”; you’re saying “let’s talk about your problem… LIVE.”
  • We created LIVE. Conversation OS which helps you lead and set the conversation.
  • Instant signal, not just noise – The people who show up LIVE. are warm, curious, and ready to move.
  • Our community of thousands of men 38 -55 tune in daily to our content on our network.
  • Credibility by association – You’re aligned with a network built around performance, mornings, and real talk—not fluff.
True Mother Fckn Story.

This isn’t about “going viral.”
It’s about building a reputation, a pipeline, and a real community in public, one show at a time.
LIVE Conversation Beats Vanity
Join a private founder's circle of 100 ambitious creators, coaches, pros, and movers & shakers.
—Each with a unique, recurring show slot in the World's first Creator-Run Morning LIVE network.
The L.I.V.E Framework
We’re not handing you a “good luck” link and walking away. As a Host in the Lab, you’re stepping into a system.
As a Founding Creator, you get:
Your own Branded Slot in the LIVE Network
A recurring show time inside the broader Mornings in the Lab LIVE. Network—positioned alongside other high-intent, conversation-driven shows.
1:1 Strategy & Show Design Support
Help clarifying your show concept, segment structure, and positioning so your show isn’t “just another podcast,” it’s a LIVE. destination.
Content Flywheel
Your LIVE show becomes clips, shorts, quotes, and emails. We’ll help you think through how your show feeds your offer, funnel, and brand, not just your ego.
Inside the Lab: LIVE Conversation Playbook
Access to frameworks and prompts pulled from Inside the Lab: The LIVE Conversation Playbook to help you host with confidence, not wing it every time.
Audience Cross-Pollination
Exposure to viewers across the Lab ecosystem, plus opportunities for guest swaps, collabs, and network-wide themes.
Your CIS report*
Personal "conversation influence" growth, stats, and analytics platform.
*This is a work in progress
Private access to "ROAM Tribe"
Creator-only community, resources, and events in the worlds first AI powered virtual workspace. We like to call it the worlds first virtual gym.
First exclusive invite*
To the annual Founder's Summit (Work in Progress)
Weekly Group Chitter Chatter Gett atter Sessions
Founder Keith Bilous Leads a weekly session in our Mornings in the Lab LIVE.Theater powered by ROAM.
Monetization Pathways
Your show becomes a Front Door to your world
  • 1:1 clients
  • Group programs
  • Paid communities
  • Sponsorship opportunities
    (We’ll help you think like a business owner, not just a broadcaster.)

You bring the expertise and energy.
We bring the platform, positioning, and playbook.
Who This Is (and Isn’t) For
This is for you if:
  • You’re a creator, coach, consultant, or founder with a real skill set and real results.
  • You are ready for a 12 month commitment. This is a commitment, not a hobby.
  • You’re tired of shouting into the feed and ready to show up LIVE, regularly.
  • You want more conversations with buyers, not just more views.
  • You’re willing to treat a live show like a serious asset, not a random hobby.
  • You care about men’s performance, leadership, health, mindset, business, or personal growth—or topics that naturally intersect with them.
This is not for you if:
  • You’re only chasing “fame” or follower count.
  • You’re not willing to show up consistently.
  • You want a fully done-for-you production team while you stay disengaged.
  • You’re allergic to feedback, iteration, or accountability.

If you’re serious about turning your experience into a LIVE, recurring show that actually grows your business, you’re in the right place.
What Hosting in the Lab Does for Your Business?
  • Shortens the path from stranger to client
    LIVE conversations build trust faster than any polished reel or static post.
  • Makes your expertise impossible to ignore
    When people see you handle questions in real time, you stop being “just another expert” online.
  • Creates appointment viewing around you
    Your show becomes a weekly or daily ritual your audience builds into their mornings.
  • Feeds every other channel
    Your LIVE episodes become the source content for:
  • LinkedIn posts
  • Email newsletters
  • Shorts/Reels/TikToks
  • Lead magnets and offers

Instead of thinking, “What should I post today?”
You start with: “What conversation are we leading LIVE this week?”
How to Become a Host in the Lab
Tell us who you are, what you do, and what kind of LIVE show you want to host. We’re looking for 100 people with real expertise and a desire to communicate and serve, not just talk.
Looking for 100 people that are willing to do what others won't.
We will get on
  • A quick chat with Keith
If it’s a fit, we’ll jump on a second call to:
Workshop your show concept
  • Talk timing, select your slot, cadence, and where you fit in the Network
Discuss the business model and expectations on both sides
  • Build
  • Launch,
  • Go Live
We lock in your show angle, time slot, and first episodes.
You’ll get:
  • A clear show outline / segment structure
  • Guidance on tech, format, and flow
  • Support on your launch plan and first promos
Then we go LIVE—and keep getting better every week.
About Keith Bilous

keithbilous.live

I'm a CREATOR and LIVE -Conversation architect.

Born in Winnipeg, I created a social media company and scaled it to 400+ people around the world. I Exited with a $50M deal to Aegis before going on to lead the company I had created for ALMOST 10 years; then, I got fired from the company I built. That shock cracked my identity and sent me on a co

Join Me
"I built a daily movement out of ashes. I'm opening the doors to those who want to lead with me LIVE.
This isn't for everyone. If you're ready to run your show, stand out from everyone else and lead your tribe, this is your moment."
— Keith Bilous, Network Founder
Apply Now
Become a Founding Creator
Premium Slots launch FIRST.
FAQ: Before You Apply
What if the slots sell out?
All future founders join a waitlist for premium or new channels/network expansion—first-come, first notified.
How do I keep my slot?
Stay an active paying member and show up LIVE each week. Miss multiple shows? Your slot may be offered to the next in line.
Who else joins?
Coaches, creators, business pros, cab drivers with a message—everyone who wants their OWN platform.
Do I need to be experienced on camera?
No. You need to be serious about showing up and willing to improve. We’ll help you with structure, reps, and feedback. What matters most is that you have something real to say and people you can help.
What kind of creators are you looking for?
Creators, coaches, consultants, and founders who care about:
  • Performance, health, and mindset
  • Business, leadership, and money
  • Real talk about what it actually takes to grow
If your work fits into the Mornings in the Lab universe—performance, mornings, conversations, growth—you’re in the sweet spot.
How does the business side work?
There are a few models (and they evolve as the Network grows). On our first call, we’ll talk about:
  • How your show plugs into your offers and revenue
  • Potential sponsorship and partnership pathways
  • What’s included from us vs. what you’re responsible for
Can I still post to my own channels?
Absolutely. In fact, we want you to. Your show inside the Lab Network should strengthen your own brand and platforms, not replace them.
What’s the time commitment?
At minimum, you should plan for:
  • Your live show time (ex: 30–60 minutes per episode)
  • Some prep and review each week
    Hosting a meaningful show is a real commitment—but it’s also one of the highest-leverage things you can do for your brand and business.
What happens after I apply?
We review applications regularly. If there’s a potential fit, we’ll email you to book a jam session call to explore your show, your goals, and whether now is the right time.
Ready to stop fighting for attention and start OWNING your LIVE show?
Grab your slot now before the curtain closes.